Many small business use Every Door Direct Mail (EDDM) postcards as promotional materials to market their services and products. It is with the help of the United States Postal Service that business are able to send direct postcards to target audience, which allows them to inform them about their business and any offers that they might have. 

EDDM postcards provide businesses with one of the most inexpensive ways of marketing themselves. You need to make sure that you contact a reliable printing company to print your postcards to ensure that you get postcards that will suit your business. You will be able to get EDDM postcards that will meet the specific needs of your business because these companies will help you to come up with a marketing plan and design that will work well for you.

See how direct mail is involved with marketing at https://en.wikipedia.org/wiki/Direct_marketing.

There are several advantages of using  EDDM postcards , which is why many small businesses prefer using these cards. For you to send these postcards, it is not necessary for you to have postal mailing permits. This makes sure that you have the chance of saving on the costs of using these cards. Since you do not have to create mailing lists, you will be able to save on time. Sending these postcards is very easy. This is because you only need to select a zip code and the cards will be mailed to the households located on the postal route that you have chosen. Without the mailing lists, you have a simplified mailing method.

There are different sizes of postcards available and you need not pay extra for different sizes of these cards. You have the chance of selecting the postcard size that will work well for you and one that will allow you to have enough space to place the images and the message that you want. Since there are no extra charges on sending, you can maximize your investment by using jumbo-sized postcards. You need to remember that you will have to pay more to have bigger postcards printed for you even though the mailing costs are the same.

You are not required to use bulk mail when you are mailing EDDM postcards. You just need to make sure that you drop your mail at a post office to allow you to get the lowest rate. This will allow you to use a short time to send the mails to the target audience. These postcards provide you with the chance of reaching the people that are within your location, which will increase your sales because many customers prefer buying from businesses that are within their location.

Every Door Direct Mail is also known as EDDM, is a cost effective service offered to local businesses and people by the United States Postal Service. 

It is a revolutionary new concept and program that is changing the way small businesses market to residents or potential customers in their local area. Some companies are too small or do not have the budget to super direct mailing efforts. That is why many have used the EDDM postcard mailing program, because it is a much cheaper alternative. In fact, it is the least expensive mailing program that the USPS offers. The cost of the postcard itself, in addition to the cost of the postage is reduced a significant amount. For businesses who are trying to reach local markets, this is the way to go because it allows you to take control of your own personal market in your area

See how advertising mail uses EDDM at https://en.wikipedia.org/wiki/Advertising_mail.

One of the greatest advantages of using this direct mail program is that you are not required to pay any additional fees to the United States Post Office to send out your postcards. In addition, the size of these postcards sets them apart from other items that are typically sent in the mail which inevitably makes them standout. Contact a pritning company that specializes in EDDM postcard printing, as they will be able to help design an effective postcard.

Today there are so many businesses who are trying to find alternative marketing solutions. Online marketing continues to be a very effective tool, but often times company marketing materials are filtered into consumer's spam folder. With EDDM postcards that is not the case at all. It is a tangible marketing item that is sent directly to the home of the consumer which makes it more attention-grabbing in comparison to simple email marketing campaigns that can easily be deleted. Customers now have the ability to hold a tangible piece of marketing material or special offer from a local business. It is something they can store in their home and stumble upon at a later date.

It is a relatively new program offered by the USPS, so many businesses are unaware that it exists and it is a marketing option available to them. Which is great for companies who are just tapping into the trend, because they now have a new marketing tool at their disposal, one that is effective and easy to use. It is recommended that companies transition to this form of direct mail marketing because of the cost, and how much further ahead it is in comparison to other direct mail marketing programs in the United States. For small businesses that want to get their name out there in the most cost-effective manner possible, this is one of the best marketing routes to take.

EDDM postcards are an effective and inexpensive way to market your business. EDDM stands for every door direct mail. Every door direct mail is a program that is currently being offered by the US Postal Service that will allow you all of the advantages of direct mail marketing without having the heavy expense of having to meet high minimum shipping numbers that are generally characteristic of bulk rate direct mail services. If you own or operate a small business and are currently looking for an effective way that you can market your business in your community, then you will certainly want to give EDDM postcards a try.

The EDDM program allows small business owners, or anyone who would like to benefit from the program, to select certain postal routes to which they would like to send their promotional materials. Unlike traditional bulk mail, you no longer have to send materials to unnecessarily large numbers of recipients. You can choose to have your promotional materials shipped to just those addresses that you believe will most likely reach your local customer base. This will not only reduce the costs of shipping your marketing materials, but because your are producing fewer promotional ads you will also save money on printing your promotional postcards.

Check out this article on direct mail at https://www.huffingtonpost.com/2012/01/12/direct-mail-preferred-over-email_n_1182327.html.

 There is more information about how the EDDM program works on the US Postal Service's website. You will be able to learn all of the requirements concerning the printed materials as well as find all of the paperwork that you will need to fill out in order to get your EDDM postcards marketing campaign under way. The EDDM program will allow smaller businesses that have ordinarily been unable to afford direct marketing services to benefit from bulk shipping rates on EDDM postcards. If you would like to learn more about what you need to do to begin to benefiting from the EDDM program then you should visit the website of the postal service right away.

In order to benefit from the special shipping rates you will need to have your marketing materials printed in a form that qualifies under EDDM requirements. One of the best ways to ensure that your EDDM postcards qualify is to visit the website of an EDDM postcard printing service. If you would like to learn more about EDDM postcards and EDDM postcard printing services then you should perform an online search for EDDM postcard printers in your area.